Chapter 4 Bonus: Interview with Roddy Maude-Roxby


Roddy Maude-Roxby is an actor and expert in improvisation and masks. He appeared on television in The Goodies, Rowan and Martin’s Laugh-In, Peter Cook and Dudley Moore’s Not Only But, and has appeared in numerous films including Unconditional Love and White Hunter, Black Heart. He was also the voice of Edgar in The Aristocats.

He also pioneered performance art and co-created improvisational games at the Royal Court Theatre and with Keith Johnstone at Theatre Machine, and recently appeared in a new political satire at the Hampstead Theatre.

Due to a technical fault during recording, there is a buzzing sound on this interview—I will re-do the interview when Roddy is available.

Six Good Ideas about…Having an Endless Flow of Ideas

1. The most important rule about brainstorming is “no judging!” during the idea-generating process. Make judging your ideas a separate phase. Write down everything that occurs to you, even if your immediate instinct is that it’s not practical.

2. Look outside your own field for inspiration. Notice what new, exciting and successful things people are doing in other arenas, and brainstorm how you could apply them to your field.

3. Always have a notebook with you, and/or a small tape recorder, and ideally also a small digital camera so you can make a record of your ideas and anything interesting you see or hear.

4. If you get stuck, pretend you are someone else. How do you think Einstein might approach the problem? Your mother? Steve Jobs? (Add any people you find interesting whose viewpoint would probably be different from your own.)

5. Use mind maps to get down all your thoughts about a subject or project. If you aren’t familiar with mind maps, check any of the books by Tony Buzan.

6. Review your old brainstorming ideas from time to time. Sometimes an idea that isn’t right at a certain time turns out to be useful later.


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